Hybrid's team of experts break down:

• How education brands should approach emerging platforms like Threads, Bluesky, and RedNote and what opportunities they actually offer.

• Many brands have chosen to stop advertising on X, with the drop in the platform's global ad revenue well documented. Should education brands reallocate resources, or does it still have a place in the mix?

• How should paid and organic strategies evolve to maintain reach and relevance as platform dynamics shift?

• How education brands can protect and manage their reputation when testing or joining newer, less regulated platforms.

• How to stay agile as platforms evolve and how to avoid chasing every trend.