Latest
EDUCATION
GLOBAL
WEBINAR

Reputation beyond rankings: Building a sustainable narrative for your university

Webinar

Hybrid's panel of experts discuss the influence of rankings in student decision-making and how universities can build their ranking position into their marketing.

Hybrid's panel of higher education experts include:

  • Rebecca Hopwood, Head of Growth, QS

  • Rebecca Giddings, Deputy Director of Brand & Marketing, University of Wolverhampton

  • Caroline Lang, Associate Director of Creative Strategy, Hybrid

  • Naomi Hollis, Head of Research, Hybrid

Together they break down:

  • The influence of UK and global rankings in student decision-making

  • How universities can build their reputation without relying on rankings positioning

  • “But we’re not top!” – When should universities promote their ranking position?