What inspired you to pursue a career in your field?
I’ve always wanted a career with a real purpose — one that impacts people’s lives. That’s what drew me to higher education; it opens doors and transforms futures. Coming from a multicultural background, I’m fascinated by how different cultures think and communicate. Marketing allows me to bridge that gap, helping brands connect with their audiences in meaningful ways beyond just promotion. It’s about guiding people towards life-changing opportunities.
What are some of the biggest learning curves you’ve faced in your career to date and how have you overcome them?
My background was actually in language learning and cognition, so when I stepped into marketing, I was essentially a blank canvas. I had to learn FAST — marketing theories, content pillars, and how everything fits together. One of the biggest learning curves was getting comfortable with being the “least experienced person in the room”, which is when you learn the most. As an introvert, I had to push myself to speak up and absorb insights from those around me. At the same time, I also learned to be confident: when you bring something to the table – own it.
If you could give your younger self one piece of career advice, what would it be?
I’d tell her to love herself more and stop questioning if she is “good enough”. Be present, enjoy the learning process, and trust that everything is unfolding as it should. If something doesn’t happen the way you want, it’s always because something better is on the way. Sometimes, what you think you want isn’t actually what you need, and that’s okay. Stay open, stay ambitious, and be excited for what’s coming. The right opportunities are already on their way! You don’t have to chase them, just be ready when they arrive.
What’s a personal achievement in your career that you’re most proud of?
I’ve always been proud of both the big and little wins along the way. But if I had to pick one, it would probably be playing a part in extending our company to China. Of course, it was a team effort, but I’m proud of how I went from, again, being a blank canvas to who I am today. It allowed me to evolve from just focusing on content and marketing to also tapping into an entrepreneurial side of me that I didn’t even know existed. It’s been a journey of learning, growing, and figuring things out as I go. And honestly, I can’t wait to see where I’ll be in the next five years.